Business Social Media is Inevitable

David Lacker reviews and summarizes Stanford research on business social media at the highest business levels.

Key findings: most companies are using social media, but it doesn’t get up to the board level. It’s new, interesting, but they’re waiting. Social media scares companies. But…

I think it is inevitable that [social media] is going to have an impact on companies.

If you don’t see the video here, click this link to see the original.