The Social Media Business Plan is a product of Eugene Social, offering social media business services; and is allied with Palo Alto Software, publishers of LivePlan. Co-founder Tim Berry founded Palo Alto Software and is it’s chairman of the board. Co-founders Laura Berry and Cristin Berry were sales manager and sales admin, respectively, at Palo Alto Software. Laura and Cristin are Tim’s daughters.
What does it take to help small business owners with social media? We have several decades of small business experience. We know how business ownership feels. We’ve lived the problems of risk, making payroll, getting sales, watching costs, and always looking for ways to get more customers, and keep the ones we already have, without breaking the budget and without losing out on new opportunities.
And we know social media. We have more than 20,000 followers on the various Twitter handles we manage and we’re proficient on Facebook and Pinterest for business as well. We understand what and how to do what we do, we’re respectful of the need to manage a social media persona for business purposes, strategically, intelligently, and respectfully.
Co-founder Cristin Berry was sales, customer service, customer support, and sales admin at Palo Alto Software for seven years. She has a social media marketing certificate from San Francisco State. She has a BA in Psychology from Whitman College. Her strengths include web assessment, comparative social media sites, analytics, and keyword analysis. She also runs the admin for Eugene Social, plus our smbplans Twitter account, and the updates on the Eugene Social Facebook, Google+, and LinkedIn pages.
Co-founder Laura Berry is social media coordinator for Women On Business, the person behind @womenonbusiness on Twitter. She’s also @LauraBerry123 on Twitter, and @eugenesocial on Twitter for us. Those three accounts have 5,000 followers between them. Laura has a BA double degree in Spanish and Education from the University of Notre Dame, MA Education from the University of Oregon. Single mom, born in Mexico City, bilingual English/Spanish. For more info …
Co-founder Tim Berry has 12,000 followers as @timberry on Twitter. He was recommended as a person to follow by the New York Times (number 6 in a list of 11), Business Week, (included in a list of 20 top twitter people), and Business Insider (on another list of the top 20 to follow). He is also Founder and Chairman of Palo Alto Software, founder of bplans.com, and co-founder of Borland International. His social media activity has been vital to the growth and branding of Palo Alto Software and its twitter accounts @bplans and @liveplan. Tim has a Stanford MBA degree, six books published by traditional publishers, and 20+ years running his own business.